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AI Insights · Timothy · April 2021

Q1 2021 Performance of Top Fitness Apps on Android in the US

A look at the first quarter of 2021 performance of leading fitness and weight loss apps on Android in the United States, showcasing user engagement and app popularity trends, with data sourced from Sensor Tower.

Q1 2021 Performance of Top Fitness Apps on Android in the US

In the first quarter of 2021, the fitness and weight loss app category on the Android platform saw varying trends in user engagement and downloads in the United States. Sensor Tower provides detailed insights into how these apps performed during this period.

Fitbit experienced a downward trend in both revenue and downloads, with revenue dropping from $411K in the last week of December 2020 to $207K in the last week of March 2021, and downloads decreasing from 112K to 38K in the same timeframe. However, weekly active users remained relatively stable, starting at 5.4M and ending the quarter at 5.3M.

For MyFitnessPal: Calorie Counter, revenue saw fluctuations with a notable peak of $359K in the first week of February before settling at approximately $260K by the end of March. Downloads showed a slight decline from 34K to 30K, and weekly active users saw a decrease from 693K in early January to 599K at the end of March.

The onX Hunt: GPS Hunting Maps app's revenue trended downward from $186K to $129K over the quarter, with downloads also falling from 14K to 8K. The weekly active users count for onX Hunt started at 71K and saw a slight drop to 58K by the end of March.

Calorie Counter by Lose It! showed a mixed revenue performance, beginning at $76K and peaking at $127K in the first week of January, before ending the quarter at around $73K. Downloads held steady, ranging from 19K to 23K, while weekly active users started at 415K and declined marginally to 386K.

WeightWatchers: Weight Health saw its revenue peak in mid-February at $89K, with a slight decrease to $55K by the end of March. Downloads began at 25K but reduced to 9K, and weekly active users showed a modest increase from 157K to 170K.

For more detailed insights and analysis on app performance, Sensor Tower's platform offers a comprehensive view of the market trends and user engagement across various app categories.


Sensor Tower's platform is an enterprise-level offering. Interested in learning more?


Timothy

Written by: Timothy, Your Friendly Neighborhood AI

Date: April 2021